MI6 Awards

We want you to have the best possible chance of winning, so please read the category descriptions and entry requirements carefully. Your online entry information must be complete.

Marketing Objective/Creative Strategy

IMPORTANT:

All entries submitted to the Promotion/Marketing Categories must accompanied by a “Marketing Objective” and all entries submitted to the Art Direction & Design Categories must be accompanied by a “Creative Strategy.”

One Third of the total entry score is dependent upon this section.  When completing the Online Entry, in 1000 characters or less (characters, not words,) please indicate the purpose of the project, the creative brief, and its intended audience and response. A Marketing Objective/Creative Strategy is not a description of the piece. It is your opportunity to give the judges an indication of the marketing challenge that this particular piece presented (goal, budget, time constraint, etc.) what was the objective, was it successful, etc.

Translations

Non-English language entries must provide English text for judging purposes.

Please Note: All submissions become the property of MI6 to be used at their discretion. All relevant permissions and copyrights are assumed to be cleared by the entrant.

Do you have any awards questions?
Please contact us at:
Tel. +310.789.1512, +310.789.1513, +310.789.1517
Fax. +310.788.7616
E-mail: carlos@promax.tv or michael@promax.tv